Business analysis (including marketing strategy)

Marketing & the Internet: do consumers do online research?

Posted by on Jun 6, 2011 in Blog, Business analysis (including marketing strategy), General Business | Comments Off

Marketing & the Internet: do consumers do online research?

During an adjudicatory hearing on the viability of the Adirondack Club and Resort (ACR) project in Tupper Lake, adjoining property owner Phyllis Thompson brought up the fact that the ACR’s website isn’t currently in operation, wondering if that might have an impact on the marketability of the project (Resort’s marketability questioned, Adirondack Daily Enterprise – June 6, 2011). Per the Daily Enterprise article, one Terry Elsemore, an expert witness hired by the Adirondack Club and Resort (ACR) developers in Tupper Lake to bolster their cause, and owner of Fractional Strategies,...

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