Posted by on Jul 13, 2014 in | 0 comments

In relation to inbound marketing, content is a piece of information that exists for the purpose of being digested (rhetorically speaking), engaged with, and shared. Content typically comes in the form of a blog, video, social media post, photo, slideshow, or podcast. From website traffic to lead conversion to customer marketing, content plays an indispensable role in a successful inbound marketing strategy.

« Glossary Index